That would be a better way of doing it as opposed to installing a relay (which needs a feed from the front anyway), im not actually sure the headunit takes a reverse signal i think it senses over the canbus network not a physical switch live.
I would use the earth stud behind the rear interior panel for a negative (although you do have a negative in the tailgate if required but its a pain to get to) and if you are going to take a cable to the front of the van you can pick up a switch reverse feed from the PDC control unit mounted underneath your steering wheel, this is how factory cameras are wired although you will need a special crimp to insert the wire into the PDC control unit plug